Stories, playbooks, and product updates
How Shopify merchants are shipping smarter support with IllumiChat.
Customer Service Policies That Actually Work
Learn how to write customer service policies that boost retention, meet GDPR and EU AI Act rules, and scale with AI tools like IllumiChat on Shopify.
SLA for Tickets: How to Set and Measure Support Goals
Master SLA for tickets with channel-specific targets, priority tiers, and AI-era metrics. Learn how ecommerce teams set realistic response and resolution goals.
Live Chat App for Shopify: Setup, Automation, and Growth
Learn how to choose, install, and optimize a live chat app for Shopify. Actionable steps for AI automation, escalation flows, and measuring support ROI.
Latest posts
Maximize What You Already Have: AI for Internal Knowledge
Discover how AI-powered platforms can leverage your existing systems, enhance collaboration, and maximize productivity without costly overhauls or specialized skills.
Navigating LLM Implementation Strategies
How to implement and maintain LLM frameworks and deciding whether to build from scratch, utilize frameworks, or opt for out-of-the-box solutions.
Scaling Smarter: How Mid-Sized Teams Are Using AI to Scale Businesses to $100K
Read this guide to explore strategies mid-sized teams are using to scale business to six figures using AI automations, eventually reducing manual work and boosting productivity.
The AI Landscape in 2025: What You Need to Know Now
The rapid evolution of AI has left few industries untouched - dig into where technology is heading and how you can leverage AI now.
The Private AI Business Case for Sales Enablement Teams
As AI becomes more embedded into the B2B revenue engine, sales enablement teams are being asked to do more with less
Three Ways to Improve C-SAT with Private Generative AI
Whether you're experimenting already or just starting to explore what's possible, we're sharing three practical ways that private generative AI is improving C-SAT.