Stories, playbooks, and product updates
How Shopify merchants are shipping smarter support with IllumiChat.
Customer Service Policies That Actually Work
Learn how to write customer service policies that boost retention, meet GDPR and EU AI Act rules, and scale with AI tools like IllumiChat on Shopify.
SLA for Tickets: How to Set and Measure Support Goals
Master SLA for tickets with channel-specific targets, priority tiers, and AI-era metrics. Learn how ecommerce teams set realistic response and resolution goals.
Live Chat App for Shopify: Setup, Automation, and Growth
Learn how to choose, install, and optimize a live chat app for Shopify. Actionable steps for AI automation, escalation flows, and measuring support ROI.
Latest posts
How to Use AI in Ecommerce: A Practical 2026 Guide
Learn how to use AI in ecommerce with this practical guide. We cover AI chatbots for support, personalization, Shopify integration, KPIs, and common pitfalls.
Average Handle Time: A 2026 Guide to Reduce It With AI
Learn what average handle time (AHT) is, why it matters, and how to reduce it. Our 2026 guide offers actionable AI strategies for ecommerce support teams.
What Is A Live Chat? Boost Shopify Sales & Support
Discover what is a live chat, its types, and benefits for your Shopify store. Learn how to use it to boost sales and cut support tickets effectively.
Facebook Chatbot: Your Ecommerce & Support Guide
Learn how a Facebook chat bot can transform your ecommerce support. This guide covers benefits, pitfalls, and secure Shopify integration for 2026.
Shopify Marketing Strategy: Scale Growth in 2026
Build a winning Shopify marketing strategy for 2026. This guide covers acquisition to retention with actionable tactics for SEO, ads, email, and AI support.
7 Best AI Agents for Support Teams in 2026
Looking for the best AI agents for ecommerce support? We review 7 top platforms on privacy, Shopify integration, and pricing for CX leaders.